The success of Samsungs latest Android based smartphone, the Galaxy S III, has helped it extend its lead over Apple and its iPhone in the ultra competitive smartphone market, according to the International Data Corporation (IDC) Worldwide Quarterly Mobile Phone Tracker.
Overall, the worldwide mobile phone market grew 1 percent year over year in the second quarter of 2012, as vendors shipped 406 million units in 2Q12, compared to 401.8 million units in the second quarter of 2011.
Samsung emerged a clear winner in terms of sales and recorded a market share of 32.6 percent by selling 50.2 million, that’s a phenomenal growth of 172 percent over the same quarter in 2011 when the South Korean company shipped 18.4.
Vendors shipped 153.9 million smartphones in 2Q12 compared to 108.3 million units in 2Q11, however, the 42.1 percent year over year growth was one percentage point lower than IDC’s forecast of 43.1 percent for the quarter.
The report found Samsung and Apple have more than doubled their combined market share over the past two years, shipping almost half of the world’s smartphones.
Apple shipped 26 million smartphones in the second quarter as compared to 20.4 million units in the same quarter in the previous year but the market share of the company fell by nearly 2 percent to 16.9 percent in this quarter as compared to 18.8 percent in the previous year.
Nokia saw demand for Symbian and MeeGo units decline, reaching levels not seen since 2005, though the company almost doubled its Windows Phone shipments from the previous quarter and Lumia sales have remained steady, even though Microsoft’s Windows Phone 8 announcement will prevent current Lumia owners from upgrading to the new mobile operating system.
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Both companies will inevitably come into greater conflict as both try to generate additional gain.
Looking at the consistent increase in demand from emerging market economies like India and china these countries will remain the main focus for the mobile phone makers across the globe.
However, due to the central role mobile phones play in people’s lives as an essential communications link, IDC said it expects long term smartphone shipment demand to grow through the years.
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The report raised doubts as to whether the market would continue to grow, noting that the 2Q 2012 growth rate was the lowest since the fourth quarter of 2009 and raised the possibility that worldwide economic woes could put the brakes on smartphone sales.
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Rachel Coombes is a business journalist based in Beijing, China. Rachel has a passion for financial markets and breaking news stories and loves writing about business news, stock market, and economic opinions that matters most to its audience. Rachel spends a lot of time discovering and researching latest financial markets and industry news stories in order to make sure the latest and greatest stories are brought to you first on BigBoardNews.com.